Red.

It has been used as a silent way of asserting confidence and a sense of power over others for ages. You see it in politics, the royal family, and in branding and logos everywhere. Red is a hot color filled with subliminal messages of confidence, strength, knowledge, and power; so why not infuse that into your wardrobe and have a bit of those positive affirmations rub off on YOU?

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Red is a gorgeous color and has many shades and hues that find their way into every season. This coming Fall season we can see it in the uber trendy marsala (read more about the hot Fall fashion colors here); but a classic mauve or burgundy is always in style – so you can’t really go wrong with a red!

Some feel that red is TOO bright or TOO aggressive (think: red pen all over your history exam- scary, right?), but really, it’s all about HOW you wear it and the confidence you exude when doing so. Add it in to your wardrobe slowly with accessories or the ever-popular red lip. Or, jump in head first with a gorgeous red dress or – even more daring – pants! You seriously cannot go wrong with a solid red addition to your outfit; so, take that color by the horns and own that confidence, baby! You got this!
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